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Vol. 1 No. 2 (2014): Issue 2 Volum 1 jan 2014
Vol. 1 No. 2 (2014): Issue 2 Volum 1 jan 2014
Published:
2014-01-01
Articles
A ADVERTISING EFFECTIVENESS OF TELEVISED MESSAGES USING APPEALS: A CASE-STUDY IN THE CHINESE CONTEXT
JAMIL MULANI JAMIL MULANI, SNOBER JAVID, SAJAL KABIRAJ (Author)
Isssue 2 volum 1
